True Essence Foods Virtual Sampling Kit

Design / Copywriting / Directing / Styling

As an innovative new food tech company, True Essence Foods needed a sales tool that could generate excitement and drive prospects through the door.

We created a custom-designed sampling box that they could send to potential partners, which was accompanied by videos that featured an expert taster that guided people through the experience. From spirits to coffee to chocolate, each video provided the guidance and information needed to taste, savor, and analyze each sample.

The sampling box continued to be an integral part of their sales funnel, evolving alongside their flavor innovations.

Five Stars!

“Aaron and the Food Court team have truly been a critical and irreplaceable partner for our company over the course of our 2+ year partnership. One of the most incredible things about Food Court is their versatility and depth of expertise. As a lean team, we have relied on them for everything from the creation of our creative brand identity, to the launch of our website, content strategy and development of one-off assets that have supported our sales and even fundraising efforts. We look to them as a one-stop shop that delivers strategic, thoughtful, top-notch work quality that has taken our brand to the next level. ”