Greenleaf Juice Nectar
Social Media / Content Strategy / Advertising / Website / Print
Greenleaf is a brand on a mission to make healthy living easy, delicious, and sustainable. What started as as a small juice cart in Portland, OR has evolved into a growing CPG brand with multiple brick-and-mortar locations.
Working with a proprietary technology developed by another one of our clients, True Essence Foods, they launched a line of “juice nectar” which transforms from a honey-like texture into a cold-pressed juice packed with 1-2 pounds of fruit and vegetables. We helped bring this new product to market, with social ads, animated gifs, and a printed booklet, all leading to a landing page that highlights all of the benefits of this innovative new product.
Landing Page
As a new CPG innovation, we needed the landing page to be as exciting as it was informational. With a strong narrative in mind, we created a page that highlighted everything from the ingredients, to the benefits, to consumer use-cases, all featuring content shot in-house.