Portland Coffee Roasters
Canned Cold Brew
Packaging Design / AI Photography / Merch /
After nearly 30 years rooted in Portland’s coffee culture, Portland Coffee Roasters set out to bring their specialty cold brew to a wider audience. They asked Food Court Creative to help create a bold, approachable identity that would stand out on crowded shelves and fuel their next chapter.
We started with the cans themselves. Using playful typography and bold yellow-and-black palettes, we gave their Original and Nitro SKUs distinct personalities while keeping them united as a family. Flavor notes like balanced, smooth, creamy, and juicy were paired with callouts like No Sugar, 100% Arabica, and 270mg caffeine—giving coffee lovers the quick hits they needed.
The result? Packaging that feels as refreshing as what’s inside the can.
Cold Brew Lifestyle Photography
We captured photography of the cold brew cans in real-world cold brew moments, showing the product in everyday rituals. Bright, lifestyle-driven scenes reinforced approachability while keeping the cans heroed and shelf-ready.
